​Every February, something quietly magical happens in Loveland, Colorado. Couples gather not for spectacle or stress, but for connection - for a ceremony that feels intentional, romantic, and deeply personal. The Loveland Valentine’s Day Wedding & Vow Renewal Ceremony is designed for couples who want a meaningful moment without the overwhelm (or price tag) of a traditional wedding.
 
This is not a courthouse transaction - and it’s not a cookie-cutter event either. It’s a shared celebration of love, commitment, and choosing each other, surrounded by other couples doing the same.

A Romantic (and Refreshingly Affordable) Way to Get Married
Let’s be real: weddings can be expensive, complicated, and exhausting. This ceremony offers an alternative that still feels romantic and special. Couples receive a thoughtfully crafted group ceremony, live music, keepsake photos, and memorable touches unique to Loveland - the Sweetheart City.

Beautiful Way to Renew Your Vows
​This event has also become a favorite for couples celebrating milestone anniversaries. Renewing vows in Loveland is less about recreating a wedding day and more about honoring the journey you’ve shared together. Many couples return to say “I still do” after 10, 20, and even 40+ years together.
 
It’s a reminder that love grows, evolves, and deserves to be celebrated again and again.

Meet the Team That Makes the Magic
Behind the scenes is a small, dedicated team that’s been part of this tradition from the beginning:
Todd Harding, former radio personality and beloved community voice, has served as the officiant since the very first ceremony. His delivery is warm, thoughtful, and grounded - never rushed, never generic.

Branden Sipes brings the soundtrack. His live music sets a romantic, relaxed tone and has become a defining part of the experience year after year.

And new this year: The Pulliam Community Building. Recently renovated, this space is bright, elegant, and welcoming—an ideal backdrop for an intimate ceremony that still feels like an occasion. 
​
Behind it all is Big Deal Company, the Northern Colorado-based marketing and events team that produces the Valentine’s Day Wedding & Vow Renewal Ceremony each year. Known for creating experiences that feel personal, polished, and community-centered, Big Deal brings together local talent, thoughtful details, and seamless planning to ensure couples can simply show up and enjoy the moment. Their goal is simple: make love the focus, not logistics.

​Why Couples Choose Loveland
Loveland isn’t just the setting—it’s part of the story. Known nationally for its Valentine traditions, LOVE sculptures, and messages sent around the world each February, the city has earned its nickname as America’s Sweetheart City. Getting married or renewing vows here means stepping into that tradition and making part of your own history.
 
A Community That Celebrates Love
This year’s celebration wouldn’t be possible without the support of partners who believe in Loveland’s legacy as America’s Sweetheart City. The Loveland Chamber of Commerce and Visit Loveland - the tourism arm of the city, proudly support the Valentine’s Day Wedding & Vow Renewal Ceremony as part of their ongoing commitment to strengthening community, supporting local experiences, and welcoming couples from near and far to fall in love with Loveland—again and again.

Love, Generosity, and Local Magic
One of the most joyful parts of the Valentine’s Day Wedding & Vow Renewal Ceremony is how generously our community shows up for couples. Every registered couple receives a thoughtfully curated gift bag filled with local favorites, special offers, and meaningful surprises—plus a chance to win an incredible grand prize basket.
 
We’re grateful to the following local businesses and organizations that help make this celebration extra special. (Each name below links to their website—go show them some love.)

• CorKat Data
• A Better Day Cleaning & Concierge, LLC
• No DUI Noco
• Pirate Radio
• ORIGIN Heating & Air Conditioning
• The HUB Cafe by Fresh Plate
• La Quinta Loveland & TownePlace Suites Loveland
• Marriott Loveland ~ Courtyard, Fairfield & Residence Inn
• Candlelight Dinner Theater
• Joyful Poppy
• The Harmony Relationship Center
• Chateau de Fleur Properties
• PF Chang’s at Centerra
• Blend Nutrition
• Mead Kreiger
• Sweet Heart Winery
• Sylvan Dale Ranch
• Minimal Market
• Wild Posies Floral & Plant Boutique
• Top of the Lake Coffee
• Graze Craze
• Justine’s Pizza
• Comfort Suites Loveland/Johnstown
• Promenade Shops at Centerra
• Massage Heights at Centerra
• Olive & Herb
• Maven Smile Design
• School of Rock Loveland
• Boozee Treats
• Pennywise Coaching
• Sunning by the Sea
• Westbrook Real Estate

 
Together, these partners turn a single ceremony into a full Valentine’s Day experience—one that couples remember long after the vows are spoken.

Join Us This Valentine’s Day
If you’re looking for a wedding that feels romantic but not overproduced—or a vow renewal that’s joyful, relaxed, and meaningful—this ceremony was created with you in mind.
 
Tickets are limited, and each year the event fills with couples ready to celebrate love in a way that feels just right.
 
Learn more and reserve your spot at www.ValentinesDayInLoveland.com
 
Love doesn’t have to be complicated.
Sometimes, it just needs the right moment—and the right place.

Frequently Asked Questions
Is this a real, legal wedding?
Yes. The Valentine’s Day Group Wedding is a fully legal ceremony. Couples are responsible for obtaining their marriage license in advance, and our officiant will complete and sign the paperwork so it can be properly filed after the ceremony.

Can we bring guests?
Absolutely. Couples are welcome to invite a small group of family and friends to share in the moment. The ceremony is designed to feel intimate and celebratory—more like a gathering of loved ones than a large production. The focus will be on the couples, so guests will be asked to sit in viewing sections around the room as space provides.

What if we’re renewing our vows?
Vow renewals are a cherished part of this event. Many couples join us to celebrate milestone anniversaries or simply to pause and recommit. Renewing couples take part in the same ceremony, with language thoughtfully crafted to honor years already shared.

What’s included with registration?
Registration includes the ceremony, live music, keepsake photos, a commemorative lock to “lock your love” in Loveland, a curated gift bag from local partners, and entry into the grand prize giveaway—plus the experience of being married or renewed in America’s Sweetheart City.

LOVELAND, Colo. – January 6, 2026 – In Loveland, Colorado, known as the Sweetheart City, the Valentine season is officially underway. This morning, the Loveland Chamber of Commerce, Visit Loveland, and their partners hosted a press conference at Venue at 319, and revealed the details and arrangements for the 80th annual Valentine season. The festivities include the Valentine Re-Mailing Program, the Sweetheart Festival, exclusive offerings such as Valentine-themed wine, beer, cupcake, and coffee, the Loveland Sweetheart Classic race, Valentine Group Wedding, and the new Sweetheart Ball. All these Valentine season activities and events are scheduled throughout the month of February.
 
"We're thrilled to mark eight decades of spreading love around the globe! Year after year, Valentine's season in Loveland, Colorado enchants people everywhere. Nothing conveys love, joy, and hope quite like a Valentine from the Sweetheart City. This year's collection showcases our continued commitment to human connection. Preserving this beloved tradition matters now more than ever, as we affirm to the world that love remains the greatest gift we can both offer and embrace." – Mindy McCloughan, President and CEO, Loveland Chamber of Commerce

Loveland’s Valentine Re-Mailing Program
The 2026 official Loveland Valentine card, collector’s stamp (also known as a cachet) and postmark have been announced. The collector’s stamp and postmark will be stamped on every piece of mail that comes through the program. Loveland receives around 100,000 Valentines annually from all 50 states and 110 countries across the world through its Valentine Re-mailing Program, the largest program of its kind. Sponsors and volunteers handstamp the collector’s stamp and postmark onto each individual Valentine that comes through the city’s post office. 

2026 Collector’s Envelope Artwork, Remailing Program Deadlines Announced

The 2026 cachet artwork and verse, designed by Corry McDowell:
“In the Sweetheart City
Joy takes Flight,
80 years of Love
Shining Bright.”
Loveland, Colorado 2026
 
To get this special 2026 collector’s envelope artwork and postmark, package pre-addressed, pre-stamped Valentines in a larger First-Class envelope. Send the envelope to Postmaster - Attention Valentines, 446 E. 29th St., Loveland, CO 80538-9998. Once received, Valentines will be removed from the larger envelope and hand-stamped before being re-mailed to intended recipients. 
The Premier Valentine Sponsor is Elevations Credit Union. The official Valentine drop location sponsors include South State Bank, Bank of Colorado, and 477 Distilling. Drop off self-addressed, stamped Valentine envelopes the locations below.
 
The Post Office will be accepting Valentines to be dropped off in the special Valentine mailboxes through February 12, 2026.
 
The Loveland Post Office
601 Cleveland Ave Loveland, CO 80537
 
Loveland Chamber/Visitor Center
5400 Stone Creek Circle Suite 200
Chamber Monday-Friday: 10:00 am – 3:00 pm
Visitors Center Monday-Saturday  9am-5pm

Elevations Credit Union
970 E Eisenhower Blvd
Monday-Friday 8:30 am – 5:30 pm and Saturday: 9:00 am -12:00pm

SouthState Bank
935 N. Cleveland Ave.
Monday-Friday 9am-5pm
 
The HUB Cafe by Fresh Plate
6402 Union Creek Drive [freshplatecatering.com]
Tuesday-Saturday: 9:00 am-5:00 pm  and Sunday: 1:00 pm-5:00 pm

​Barnyard Vet & Pet Supply
806 14th St SW
Monday-Friday 9:00 am – 5:00 pm and Saturday 9:00 am-1:00 pm
 
SCHEELS
4755 Ronald Reagan Blvd. [google.com] Johnstown, CO 80534
Monday-Friday 9:30 AM – 9:00 PM 
Saturday: 9:00 AM – 9:00 PM  and Sunday: 10:00 AM – 6:00 PM  
 
Mailing Deadlines:
Important Valentine mailing Deadline Dates:

• February 2, 2026 | International Mail deadline
• February 4, 2026 | Continental U.S deadline
• February 9, 2026 | Colorado deadline (within the state)

 ​

80th Year Collectible Cards
In the eighth decade of the Loveland Valentine Remailing Program, the Loveland Chamber of Commerce is featuring for the first time ever, TWO collectible cards!
 
2026 Collectible Valentine Card #1
The 2026 Valentine card and verse (#1) was designed by Tiffany Villavicencio. *Photo Credit: Don Reilly, DJR Imaging
 
2026 Collectible Valentine Card #2
The 2026 Valentine card and verse (#2) was designed by Jeff Niedens.

Valentine cards can be purchased online at Loveland.org for $13 (which includes the card, printing, processing and postage). All cards purchased through Loveland.org will automatically go through the re-mailing program. 
 
2026 collectible cards may also be purchased in person at the following locations:

• B Sweet Cupcakes 
• Olive And Herb 
• Columbine Drug 
• Club Loveland 
• Barnyard Vet & Pet Supply 
• Loveland Museum & Gallery 
• Loveland Good Sam 
• SouthState Bank 
• Rowes Flowers 
• Walmart (65th St.)
• Walmart (Denver Ave.) 
• Adams Bank & Trust 
• Safeway (Taft / Eisenhower) 
• Safeway (Wilson / Eisenhower) 
• Visitor Center 
• Berthoud Drug 
• Cobblestone Corner ​

Valentine Season Events & Experiences 
Look up! Over 400 hearts with love notes will soon be lining the streets of Loveland. The extremely visual display of love in the Sweetheart City are the signature large Valentine hearts providing by Loveland’s Thompson Valley Rotary Club. Hearts are listed online for sale in December and sell out within hours!

Love & Local Market 
Feb. 7, 2026
The Hub at Kinston
This Valentine’s season, skip the prix-fixe and come date creatively. Enjoy high-energy dueling pianos, browse a love-themed local vendor market, and dive into a mix of mini-dates—from sweet treats to silly moments to sentimental keepsakes. Bring your partner, your people, or just yourself—everyone’s invited to fall in love with the experience.
Sip & shop thru our Valentine’s Market open 10am-5pm
Enjoy cookie decorating and Valentine making onsite from 11am-4pm
Sing along to our dueling piano’s from 5pm-8pm

The Loveland Sweetheart Festival 
Feb. 14, 2026
Get ready for the Sweetheart Festival 2026 in downtown Loveland—an unforgettable celebration marking the 80th annual tradition for couples, families, and friends alike! Join us on Saturday, February 14, from 10:00 AM to 8:00 PM, as downtown Loveland transforms into a lively venue crawl filled with sweets, entertainment, and festive fun. Enjoy live performances and music, comedy show, haunted manor, explore the Loveland Flea Market with more than 40 unique vendors, and indulge in beer, wine, specialty-crafted cocktails from 477 Distilling, decadent sweet treat haven, and our incredible food trucks.
Be sure to visit 3rd Street in Foundry Plaza for captivating ice sculpting, fire performances by Torch Mouth, a community mural experience, and a special QR code that unlocks exclusive promotions from downtown businesses. Plus, stop by at least 5 of the 10 venue crawl locations to receive a love lock from the Visitor Center and lock your love this Valentine’s Day. Don’t miss this beloved annual tradition—come celebrate the magic of the Sweetheart Festival 2026!

Loveland Sweetheart Classic 
Feb. 14, 2026
The Loveland Sweetheart Classic, presented by Redemption Church, is the perfect way to celebrate Valentine’s Day—whether you’re racing solo or running hand-in-hand with your favorite sweetheart. One of the things that makes this race so special is the option to compete as an individual or as a couple.
 
Runners and walkers from across Colorado and beyond flock to the Sweetheart City for Northern Colorado’s premier Valentine’s weekend race. The 2026 course will be brand new due to construction on 4th Street. Check the website for updates.
 
And keep an eye out for Romeo—the heart-shaped runner—who’s sprinting to the finish with a love letter in hand. He’s found true love in the Sweetheart City, and his Valentine’s Day delivery is officially underway.
Race date: Saturday, February 14, 2026
Time: 9:30 AM  10:30 AM


Valentine Group Wedding  & Vow Renewal Ceremony
Feb. 14, 2026
Loveland's tenth annual celebration of commitment to love returns, promising an even more enhanced experience for 2026. For those seeking a unique and distinctive wedding affair and an unforgettable venue, the group wedding is the ticket. This year the wedding and vow renewal ceremony takes place at the newly renovated, historic Pulliam Building in downtown Loveland. The ceremony encompasses music chosen by guests, a personalized ceremony, commemorative photos, gift bags, special wedding cupcakes, a symbolic love lock for Loveland's iconic LOVE or HEART sculptures, and a chance to win a huge gift basket and prizes.
Nearly 500 people have said “I DO” at the Group Wedding, and couples from 9 states have traveled to Loveland to share their vows in the Sweetheart City.
Cost is $160 per couple and registrationis limited. Loveland’s Valentine’s Day Group Wedding  is hosted by BIG DEAL Company, sponsored by the Loveland Chamber and in partnership with Visit Loveland.

Sweetheart Ball 
Feb. 14, 2026
Step back in time at the Loveland Sweetheart Ball on Saturday, February 14, 2026, from 7:00–11:00 p.m., at the historic Pulliam Building in downtown Loveland. Guests are invited to dress in their finest vintage attire and experience an evening inspired by the 1940s golden age of romance, featuring a 15-piece big band, a jazz lounge with live entertainment, period re-enactors, and more. Once the heart of Loveland’s community gatherings, the Pulliam Building comes alive again—glowing with music, movement, and memory—as attendees revel in its vintage architectural charm and dance the night away. Make it your annual sweetheart tradition and join the community for an unforgettable night of ballroom glamour.


Heartfelt Indulgences
​
2026 Loveland Valentine Wine 
Sweet Heart Winery will be featuring their Amador County AVA Barbera 2023.
Experience premium quality Amador (Sierra mountains) Barbera, grown at 1750 ft elevation. Elegantly handcrafted with careful hand sorting, manual punch downs, gentle bladder press, aged with French oak. Taste notes of black cherry, vanilla and nutmeg. A fruit forward, light-medium bodied, bright but integrated acid typical for varietal, tannins balanced with acid profile, full finish that will delight your palate.
 
2026 Loveland Valentine Coffee 
The Loveland Chamber of Commerce has partnered with Top of the Lake Coffee to produce the 2026 official Loveland Valentine coffee. Crafted to celebrate connection, this medium roast Central American blend is all about balance and warmth. Smooth-bodied with a clean, lingering finish, it’s comforting yet vibrant, perfect for slow mornings, cozy afternoons, and moments meant to be savored together. A cup made for sharing, or for treating yourself with a little extra love.

2026 Valentine Beer 
Founded in 2010, Grimm Brothers Brewhouse is Loveland’s oldest Brewery. Once upon a time Grimm Brothers, in collaboration with the Loveland Chamber of Commerce and Visit Loveland, brewed a beer for the Sweetheart City. It was said that beer, known as The Bleeding Heart, held mystic powers. When consumed on a full moon, The Bleeding Heart was said to show you your heart’s true desire.
 
Grimm Brothers Brewhouse is honored and excited to be brewing the 15th version of The Bleeding Heart, Official Valentines Beer of the Sweetheart City. The 2026 version will again be based on Master Thief, our German Porter, with the additional flavors to be revealed at the Loveland Valentine Press Conference on January 6th. It will be available in 16 oz. cans and in kegs starting in mid-January.
 
2026 Valentine Cupcake 
The official Sweetheart City Valentine cupcakes is brought to you by downtown Loveland baker, B Sweet Cupcakes. The featured cupcake of love for 2026 is "Sweetheart Cherry Chocolate Chip."
A Cherry Cupcake with Dark Chocolate Chips topped with Cherry Cream Cheese frosting, dark chocolate drizzle and a dark chocolate heart!
 
2026 Valentine Candle
11 year old, Kinzie Sargent is selling candles for a cause. Kinzie leads with kindness and generosity. With a heart for helping others and a passion for spreading light, she is proud to announce her continued partnership with the Loveland Chamber and Loveland Visitor’s Center. This year’s candle is Sweetheart Spruce! A 6oz 100% hand poured soy candle with a clean scent spruce. ​

2025 Miss Loveland Valentine
Born and raised in Loveland, Colorado, and currently a Senior at Loveland High School, Ellory Anne is the President of National Honor Society, a Partner in Special Olympics Unified Sports, Member of the Leadership Team and Multi-Event Athlete for Track and Field, Girls Varsity Swimmer, Student Council Member, and Congressional Award Silver Medalist. She has a GPA of 4.2 and is fluent in German. She also plays the French horn in Loveland High's Wind Symphony as well as played the mellophone for the Crimson Regiment. She has served over 425 hours of voluntary public service in our community. Her hobbies include running, equestrian sports, culinary pursuits, and linguistics.


Valentine Re-Mailing Sponsor: Elevations Credit Union
Elevations Credit Union empowers its members and the communities it serves along Colorado’s Front Range with financial solutions and education. In addition to offering a broad portfolio of consumer and business banking services, Elevations is the No. 1 credit union residential mortgage lender by purchase volume in Colorado. Founded in 1952 as the U. of C. Federal Credit Union in Boulder, the organization has grown from 12 members and less than $100 in assets to over 179,000 members, more than 550 local employees and approximately $3.5 billion in assets. Elevations became a two-time recipient of the Malcolm Baldrige National Quality Award in 2020 and first received the award in 2014. The credit union also earns local awards along Colorado’s Front Range for Best Bank, Best Mortgage Lender and Best Customer Service. Learn more at ElevationsCU.com.
 
About the Loveland Chamber of Commerce
Founded in 1902, the Loveland Chamber of Commerce is northern Colorado’s “driving force for business.” Comprised of more than 650 local companies, the chamber offers a vast array of educational and networking programs to help its investors, both large and small, gain the skills and resources necessary to thrive and prosper in today's economy. As a founding member of the Northern Colorado Legislative Alliance (NCLA), the chamber also serves as an advocate for business, working on behalf of entrepreneurs to lead and influence local, state, and federal policy on issues affecting the unique interests of business in Northern Colorado. For more information on the Loveland Chamber, please call 970-667-6311 or visit Loveland.org.
 
About Visit Loveland
The mission of Visit Loveland is to enthusiastically promote, market, and sell Loveland, Colorado as a destination for meetings, conventions, and individual travelers, fostering economic development and benefiting and supporting members and the overall business community. It is Visit Loveland’s goal to promote tourism, conventions, and related activities within the city by marketing the city and sponsoring destination and community events. Learn more at VisitLovelandCO.com. 

*Photo credit: Dick Knapp Photography

Press Release
FOR IMMEDIATE RELEASE
January 14, 2025
​

​Hearts will melt at Loveland's 9th Annual Valentine's Day Wedding and Vow Renewal Ceremony on February 14th, 2025.
 
Love is taking center stage as BIG DEAL Company proudly presents the most enchanting celebration in Loveland – the Sweetheart City! In its 9th year, this event has already united over 330 couples in the spirit of love and commitment.
 
Led by the hopeless romantic, Todd Harding, legendary radio host, and serenaded by the soulful tunes of Branden Sipes – this custom wedding ceremony promises to leave not a dry eye. The music? It's up to the registered couples to vote on the soundtrack of their special day. It's no wonder some romantics have made this event an annual tradition!
 
Couples seeking a uniquely romantic Valentine's Day celebration can find their perfect match in Loveland's Annual Group Wedding & Vow Renewal Ceremony at Sweet Heart Winery. For just $150 per couple, participants will experience an intimate ceremony featuring live music they help select, complete with official marriage certificate signing, professional photography, and keepsake photos with custom backdrops. Each couple receives a commemorative lock to secure their love story on Loveland's famous LOVE or HEART sculpture, creating a lasting symbol of their commitment in America's Sweetheart City.
 
The comprehensive package extends beyond the ceremony itself, treating couples to signature wedding cupcakes from B Sweet Cupcakes, a celebratory glass of wine, and a specially curated gift bag filled with offerings from Northern Colorado businesses. Participating couples can take advantage of exclusive discounts at local accommodations, including special rates at LaQuinta and Chateau de Fleur Properties' downtown AirBnBs. The celebration includes chances to win remarkable prizes, from Eagles Hockey tickets to romantic getaway packages featuring wine tastings and entertainment at The Rialto, ensuring that the memories of this special day extend well beyond February 14th.
 
Say "I DO" for the first time or again and again at The Loveland Valentine's Day and Vow Renewal Ceremony!
Tickets: ValentinesDayInLoveland.com
 
The Loveland Valentine’s Day Group Wedding is brought to you by BIG DEAL Company and is supported by Visit Loveland and the Loveland Chamber.
Media Contact: Christine Forster  (970) 613-1455  [email protected]

Valentine Mailbox Locations and Remailing Dates and Locations - Loveland, CO 2025
You may drop off your Valentine cards starting January 10, 2025 through February 10, 2025, at any of these 6 locations:

Loveland Chamber/Visitor Center
5400 Stone Creek Circle Suite 200
Monday-Friday: 10:00 am – 3:00 pm

Aims Community College
104 East 4th Street
Monday-Friday: 8:00 am – 5:00 pm

Independent Financial
935 N. Cleveland Ave.
Monday-Friday: 8:30 am – 5:00 pm Saturday: 9:00 am to 12:00 pm

Elevations Credit Union
970 E Eisenhower Blvd
Monday-Friday 8:30 am – 5:30 pm
Saturday: 9:00 am -12:00pm

The HUB Cafe by Fresh Plate
6402 Union Creek DriveDri
Tuesday-Saturday: 9:00 am-5:00 pm
Sunday: 1:00 pm-5:00 pm

​Barnyard Vet & Pet Supply
806 14th St SW
Monday-Friday 9:00 am – 5:00 pm and Saturday 9:00 am-1:00 pm

Important Valentine mailing Deadline Dates:

• January 29, 2025 | International Mail deadline
• February 7, 2025 | Continental U.S deadline
• February 10, 2025 | Colorado deadline (within the state)

Press Release
FOR IMMEDIATE RELEASE
February 8, 2024
  
Score Big in Love: Annual Loveland Valentine’s Day Group Wedding Offers Couples a Shot at a Lifetime of Happiness

Hearts will melt at Loveland's 8th Annual Valentine's Day Wedding and Vow Renewal Ceremony on February 14th, 2024.
 
Love is taking center stage as BIG DEAL Company proudly presents the most enchanting celebration in Loveland – the Sweetheart City! In its 8th year, this event has already united over 300 couples in the spirit of love and commitment.
 
But hold on, lovebirds! The year 2024 is turning up the heat with an unprecedented twist – a chance to say "I do" ON THE ICE before a thrilling Eagles hockey game! Teaming up with The Colorado Eagles and Visit Loveland, BIG DEAL Company, supported by local Loveland businesses, the chamber, and the city, is orchestrating a truly magical wedding experience.
 
And that's not all – every participating couple stands a chance to win a huge gift basket of prizes and unforgettable experiences valued at over $4,000! Picture yourself in custom Eagles hockey jerseys, riding the Fanboni, hitting the starting buzzer for the game, celebrating with your wedding party in a private suite during the hockey game, and stealing the spotlight during “NoCo’s Biggest Kiss” on the Kiss Cam!
 
Led by the charismatic Todd Harding, legendary radio host, and serenaded by the soulful tunes of Branden Sipes – this custom wedding ceremony promises to leave not a dry eye. The music? It's up to the registered couples to vote on the soundtrack of their special day. It's no wonder some romantics have made this event an annual tradition!
 
All of this for just $160 per couple. Guests will receive an unforgettable experience complete with photos, a personalized ceremony, music, and a treasure trove of gifts and prizes. Hosted by BIG DEAL Company, with the backing of numerous city and local small business partners, this is the ultimate way to spread the love on Valentine's Day in the Sweetheart City.
 
Say "I DO" for the first time or again and again at The Loveland Valentine's Day and Vow Renewal Ceremony! Tickets: ValentinesDayInLoveland.com
 
The Loveland Valentine’s Day Group Wedding is brought to you by BIG DEAL Company and is supported by The Colorado Eagles, Visit Loveland and the Loveland Chamber.
Media Contact: Christine Forster  (970) 613-1455  [email protected]

An entire wedding for only $160?? YES PLEASE!
GET YOUR TICKETS NOW!
2024 brings a once in a lifetime opportunity to get married ON THE ICE at Blue FCU Arena - prior to a Colorado Eagles Hockey Game!
*Registration must be made online in advance
Renew your vows or get married on Valentine's Day in the Sweetheart City - Loveland, CO
Just $160 per couple for all this...

• Custom Wedding & Vow Renewal Ceremony in the Sweetheart City, Loveland CO
• Romantic Ceremony & LIVE Music
• Your Marriage Certificate Signed by the Officiant
• Signature Wedding Cupcakes from B Sweet Cupcakes
• Gift Bag from Participating Northern Colorado Businesses
• Keepsake Photo with Custom Backdrop - Onsite
• Keepsake Lock you can Use to Permanently 'Lock your Love' on the Famous Loveland Sculpture or Heart from Visit Loveland!
• 2 Tickets for Each Couple to Attend the Eagles Hockey Game After Your Ceremony!
• FREE Parking for All Wedding Couples
• Discounted Game Tickets for Your Family (limited number)
• Professional Photographer Photos of the BIG DAY

-PLUS-

Win up to $4,000 in prizes!

• A gift basket of items donated by local businesses!
• 2 CUSTOM Eagles Hockey Jerseys "Bride/Groom" valued at $400, donated by Visit Loveland Colorado
• A trip around the ice during the game in the Colorado Eagles "Fanboni"
• The chance to kick off the game by hitting the STARTING BUZZER (Goal Horn)
• NoCo's Biggest Kiss Photo Opp - (You could be on camera at the start of the 2nd period)
• A 'Honeymoon Suite' at the Eagles Hockey Game for 16 guests (after your ceremony), donated by the Larimer County Commissioners!

​The Loveland Valentine's Day Wedding & Vow Renewal Ceremony - Say "I DO" for the 1st time -- or again and again.
Tickets Available!
https://www.valentinesdayinloveland.com/

Loveland, Colo. hosts the largest Valentine Re-mailing Program, the beloved Sweetheart Festival,
Group Wedding (on ice) and more each February
 
In Loveland, Colorado, known as the Sweetheart City, the Valentine season is officially underway. This morning, the Loveland Chamber of Commerce, Visit Loveland, and their partners revealed the details and arrangements for the 78th annual Valentine season. The festivities include the Valentine Re-Mailing Program, the Sweetheart Festival, exclusive offerings such as Valentine-themed wine, beer, candy, and coffee, the Loveland Sweetheart Classic 4-mile race, and the Valentine Group Wedding. This unique wedding event will take place on the ice of the Blue Arena just before the Sweetheart Game featuring AHL hockey's Colorado Eagles on February 14. All these Valentine season activities and events are scheduled throughout the month of February.
 
"We are thrilled to mark our 78th year of sending love across the globe. Still today, the Valentine season remains enchanting in Loveland. There's no better way to propagate love, joy, and hope than through a heartfelt Valentine sent from the Sweetheart City. The designs and verses chosen this year embody Loveland's commitment to spreading love and kindness. It is particularly significant to continue sharing this time-honored tradition with the world, emphasizing that love is the greatest gift we can both give and receive." – Mindy McCloughan, Loveland Chamber President

Loveland’s Valentine Re-Mailing Program
The 2024 official Loveland Valentine card, collector’s stamp (also known as a cachet) and postmark have been announced. The collector’s stamp and postmark will be stamped on every piece of mail that comes through the program. Loveland receives around 100,000 Valentines annually from all 50 states and 110 countries across the world through its Valentine Re-mailing Program, the largest program of its kind. Sponsors and volunteers handstamp the collector’s stamp and postmark onto each individual Valentine that comes through the city’s post office. 
 
2024 Collector’s Envelope Artwork, Remailing Program Deadlines Announced
The 2024 collector’s envelope artwork was designed by Corry McDowell  and includes the following verse written by Jeani Bork:  
We are on our annual mission
Promoting love, as is our tradition.
Love is our message - Hearts are our brand.
Happy Valentine’s Day from the City of LOVEland.
 
Sending Valentine’s Through Loveland, Colorado:
To get this special 2024 collector’s envelope artwork and postmark, package pre-addressed, pre-stamped Valentines in a larger First Class envelope. Send the envelope to Postmaster - Attention Valentines, 446 E. 29th St., Loveland, CO 80538-9998. Once received, Valentines will be removed from the larger envelope and hand-stamped before being re-mailed to intended recipients. 
The official Valentine drop location sponsors include Independent Financial and Elevations Credit Union. Drop off self-addressed, stamped Valentine envelopes at any of these locations, as well as the Chamber of Commerce, Visitor’s Center and The Loveland Post Office (446 E. 29th St. Loveland, CO 80538) & (601 Cleveland Ave Loveland, CO 80537)
The Post Office will be accepting Valentines to be dropped off in the red mailbox displayed in the lobby from January 16-February 9, 2024
 
Mailing Deadlines:
Important Deadline Dates - Loveland Re-Mailing Program:
February 1, 2024, ~ for International Mail deadline
February 5, 2024, ~ Continental U.S deadline
February 7, 2024, ~ Colorado deadline (within the state)

​Valentine Season Events & Experiences 
The Loveland Sweetheart Festival
Feb. 10, 2024
Celebrate all things LOVE in the Sweetheart City at the 6th annual Loveland Sweetheart Festival, returning February 10th, 2024. Bring the family or your sweetheart for FREE fun in the Sweetheart City, including a day full of LIVE Ice carving and art and fire sculpture demonstrations, musical and dance performances on our community stage and our romantic headliners Spinphony at the Historic Rialto Theater.  Fun for the whole family at the Kids zone including oversized building bricks, outdoor games and even a community mural.  Don’t miss the Tunnel of Love, Food Trucks, The Palace of Sweets, The Sweetheart Classic 4-miler, the Little Miss Valentine and Little Mr. Cupid contest. The festival is an extension of Loveland’s 77+ year history in the nation’s Sweetheart City. The festival features something for everyone - families, couples and chocolate lovers, running lovers, art lovers, and forever loves.  Festival Hours 10am – 8pm,  Saturday, Feb. 10, 2024. 
 
Loveland Lights at Chapungu
February 1st - 18th SPECIAL LIVE NIGHT on February 17th
 On February 1st, Visit Loveland will transition the lights from Winter Wonderlights over to red and pink and fill the Chapungu Sculpture Park with Hearts, Love photo ops, decor and a 30 minute light show set to your favorite LOVE songs.  The show runs nightly from 5-9pm. New this year -  Close out the Sweetheart City’s celebration of love with a special date night under the stars! Enjoy a special LIVE event at Loveland Lights at Chapungu Sculpture Park, Saturday, February 17 from 6-9pm. Wander the love-inspired twinkle lights while being entertained by dueling pianos, sampling wine and beer tastings and more!  Make it a night to remember with your love. The event is free and open to the general public, drink tickets for sale onsite for 21+ only.  This experience is brought to you by the Centerra Engagement Assembly, and made possible with partners at Visit Loveland and Townsquare Media.

Colorado Eagles Hockey Sweetheart Game
The Colorado Eagles and the City of Loveland are excited to team up for the Sweetheart Game on Wednesday, February 14th vs. the Bakersfield Condors. For the second season in a row the Eagles will host a game on Valentines Day and will feature fun for all at Blue Arena in the Sweetheart City. Events to include:
●       Fans can enter to win one of 150 “Sweetheart City Packs” via Eagles social media beginning the last week in January to include two (2) tickets to the game and a gift bag from Visit Loveland.
●       Pregame Wedding on the Ice: 4pm 50+ couples will tie the knot or renew their vows on the ice of Blue Arena.
●       Red and Pink light up sticks provided by the City of Loveland on Entrance of the game for the first 2500 fans in attendance.
●       Stop by the Visit Loveland booth and show which person or player you Love by filing out a “I Love _______” sign.
●       Take part in Northern Colorado’s Biggest Valentine Kiss during a stoppage in play.
●       The Sweetheart Pack returns in early January where fans can purchase 2 tickets and $20 in concessions for just $60 to the Sweetheart game on Valentines Day. To learn more or purchase tickets visit ColoradoEagles.com or the Orthopaedic & Spine Center of the Rockies Box Office at Blue Arena.

​Valentine Group Wedding
Feb. 14, 2024
Loveland's eighth annual celebration of commitment to love returns, promising an even more enhanced experience for 2024. For those seeking a unique and distinctive wedding affair and an unforgettable venue, the group wedding is the ticket. Teaming up with the Colorado Eagles, the AHL affiliate hockey team of the Avalanche, couples have the opportunity to exchange or renew their vows in a communal setting on the ice before the Visit Loveland/Colorado Eagles Sweetheart hockey game on February 14th at Loveland's Blue Arena. The ceremony encompasses music chosen by guests, a personalized ceremony, commemorative photos, gift bags, special wedding cupcakes, a symbolic love lock for Loveland's iconic LOVE or HEART sculptures, and a chance to win a huge gift basket. Additionally, the package includes tickets to the Eagles game later in the evening following the on-ice ceremony. Cost is $160 per couple and registration is limited. Loveland’s Valentine’s Day Group Wedding is hosted by BIG DEAL Company, in partnership with the Colorado Eagles, Visit Loveland and the Loveland Chamber.

​2024 Sweetheart Classic Race
Feb. 10, 2024
The Loveland Sweetheart Classic is a staple race in the Loveland community taking place from 2:30 - 3:30 p.m. on Saturday, Feb. 10, in Downtown Loveland. Sweetheart City Racing is excited to bring the community this 4 mile run/walk presented by Redemption Church, as part of the Sweetheart City festivities. With a brand new course that will take participants from downtown, in the heart of the Sweetheart Festival, off on a scenic tour. Participants can run or walk as an individual or as a couple. A brand new race course will be unveiled online in the coming days.

Heartfelt Indulgences
2024 Loveland Valentine Wine
Sweet Heart Winery & Event Center will be featuring their annual limited release Valentine wine. It’s a 2021 Malbec aged on French Oak.

2043 Loveland Valentine Coffee
The Loveland Chamber of Commerce has partnered with Top of the Lake Coffee to produce the 2024 official Loveland Valentine coffee. Top of The Lake Coffee is proud to announce the 2024 sweetheart coffee flavor; Vanilla Macadamia Nut. It will be sold at the Loveland Visitors Center. 

​2024 Valentine Beer
Grimm Brothers is thrilled to be brewing their annual Valentines Day Beer for the Sweetheart City, The Bleeding Heart 2024. This year they are going back to the beginning - it will be a chocolate cherry porter which was the flavor of the very first Bleeding Heart brewed back in 2012.

2024 Valentine Candy
Colorado Candy Company is proud to feature a heart shaped candy that is chocolate cherry flavored. This will be made ONLY for the sweetheart city and sold at Centerra Hallmark and Loveland Visitors Center.

​2024 Valentine Mailing Contributors
Miss Loveland Valentine 2024 – McKayley Lane
Since 1962, Loveland has been selecting a Miss Loveland Valentine. We are proud to announce McKayley Lane is our 62nd Miss Loveland Valentine. With honor and pride McKayley will represent the community of Loveland throughout the 2024 year. She also receives scholarship funds toward her college education awarded from a trust established by the founders of the Loveland Valentine Program, Ted and Mabel Thompson. Miss Valentine, McKayley Lane, is Loveland’s spokesperson, as she makes many presentations throughout the community.
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Tiffany Villavicencio, owner of Mountain Wave Marketing, is thrilled to have her design selected for this year's coveted Valentine card for the City of Loveland. As the proud designer, she poured her heart into crafting a masterpiece that encapsulated the essence and beauty of Loveland, while paying homage to the unique remailing program that has been going strong for 78 years now! Having grown up in Loveland, and still residing in northern Colorado, she is honored to contribute to the tradition of spreading love and joy in Loveland and around the world, making this Valentine's Day an unforgettable experience for her.
 
Corry McDowell, art designer for this year’s cachet and postal cancellation stamp has been a resident of Loveland since 1972. Married to Ray McDowell and mother of five, Corry also has been a day-care mom for twenty years. Graduating from Ferris State College, Corry used her degree in Commercial Art at the Alco Discount Store Advertising Dept. Corry entered some designs for the Valentine program at the prompting of a friend. In 1996 she was surprised to hear that the Chamber liked her ideas. Corry has had her card design used seven times, her cachet design chosen 20 times, and the postal cancellation design selected 12 times. Corry says “It has been a pleasure entering my designs for the Valentine Remailing Program contests over the years, being a part of touching the world with love from Loveland.”
 
Brenda S. Glover moved to Loveland in 2004.  After 37 years working at Anthem and IBM, she retired as an IT Specialist.  Upon retiring, she volunteered at the Loveland Visitors Center, and then was hired as a part-time clerk, working for 5 years. Again in retirement now, she volunteers with the Friends of the Loveland Library and is part of the Windsor Museum Curator Crew.  She is also on the HOA board in her community.  Brenda enjoys taking art classes, making art, reading, concerts, music, movies, and traveling.  Brenda is thrilled and excited to have her verse selected for the 2024 Valentine.  She believes that the Valentine Remailing Program is one of the wonderful reflections of the Loveland community.
 
Jeani Bork’s roots run deep for the Loveland remailing program.  Back in the 80's was Jeani’s first exposure to the program through work at King Soopers. She never gave much thought to the Valentine Card verse or Cachet verse, until she saw the Reporter Herald announcement in 2018 calling for entries for the Valentine card and cachet for 2019 .Jeani submitted a card verse and it was selected for the 2019 Valentine Card. She then submitted a card verse for 2020.  It, too, was selected.  Jeani has continued to submit verses for the card and cachet. Her cachet verse was selected for 2022 and again this year 2024. Jeani  loves the City of Loveland (Sweetheart City), her home since 1977. 
 
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About the Loveland Chamber of Commerce
Founded in 1902, the Loveland Chamber of Commerce is northern Colorado’s “driving force for business.” Comprised of more than 650 local companies, the chamber offers a vast array of educational and networking programs to help its investors, both large and small, gain the skills and resources necessary to thrive and prosper in today's economy. As a founding member of the Northern Colorado Legislative Alliance (NCLA), the chamber also serves as an advocate for business, working on behalf of entrepreneurs to lead and influence local, state, and federal policy on issues affecting the unique interests of business in northern Colorado. For more information on the Loveland Chamber, please call 970-667-6311 or visit loveland.org. 
 
About Visit Loveland
The mission of Visit Loveland is to enthusiastically promote, market, and sell Loveland, Colorado as a destination for meetings, conventions, and individual travelers, fostering economic development and benefiting and supporting members and the overall business community. It is Visit Loveland’s goal to promote tourism, conventions, and related activities within the city by marketing the city and sponsoring destination and community events. Learn more at VisitLovelandCO.com. 

MEDIA ALERT
Press Conference Invitation: Tuesday, January 2, 2024, 9am MT
Exclusive First Look of Loveland’s 78th Anniversary Valentine Season Details
Includes unveiling of 2024 Valentine Re-Mailing Program card, cachet and stamp; annual Sweetheart Festival details; annual Group Wedding & Vow Renewal Ceremony information
 
LOVELAND, Colo. – December 20, 2023 – In Loveland, Colorado, the nation’s Sweetheart City, Valentine season starts now. The Loveland Chamber of Commerce and Visit Loveland Colorado are kicking off Loveland’s 2024 Valentine Season with a press conference on Tuesday, Jan. 2, 2024.
 
What: Loveland Valentine Season 78th Anniversary Press Conference
When: 9 a.m. MDT, Tuesday, Jan. 2, 2024
Where: Home Run Bar & Grill inside Blue Arena (5290 Arena Circle, Loveland, CO).
 
Details: Get an exclusive first look at the internationally anticipated 2024 Loveland Valentine card, collector envelope artwork (cachet), and postmark, while discovering key deadlines for the upcoming Loveland Valentine Re-Mailing Program. Dive into the exciting details surrounding the 2024 Sweetheart Festival, featuring the Sweetheart 4-Miler Race and a unique Valentine Group Wedding set against the icy backdrop of Blue Arena, just before the AHL Colorado Eagles' hockey game on Feb. 14th.

As the epicenter of a global tradition, Loveland receives an impressive 100,000 Valentines annually, seeking the coveted cachet stamp and postmark. Proudly holding the title of the largest event of its kind in the nation, the Loveland Valentine Re-mailing Program has become a symbol of love and connection. Likewise, the Loveland Sweetheart Festival stands as the largest Valentine’s Day celebration nationwide.

Press attendees will have the opportunity to capture up-close photos of the card, cachet, and postmark, all of which will be unveiled on the jumbotron screen at the Budweiser Event Center. Media representatives are invited to participate, gaining first access to revealed Valentine elements. A comprehensive press release, containing all details disclosed during the unveiling, along with a link to B-roll and high-resolution photos from the press conference and various Valentine Season events, will be distributed to the media following the Jan. 2 press conference. Be part of this momentous occasion and share in the excitement of Loveland's cherished Valentine traditions.
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***Press attendees who attend also receive a Valentine Gift Bag from Visit Loveland and event vendors.
Thank you for your continued support of this program. We look forward to seeing you there!
 
Please RSVP:
Christine Forster | BIG DEAL Company | [email protected] | 970-613-1455
 
Press Questions can be directed to:
Mindy McCloughan | Loveland Chamber of Commerce | [email protected] | 970-744-4791