2025 Collector’s Envelope Artwork, Remailing Program Deadlines Announced
The 2025 cache artwork was designed by Corry McDowell  and includes the following verse written by Jeanne Perrine:
“We can’t keep our LOVE inside,
So we spread HEATS far and wide,
In Loveland’s embrace they abide,
To show where LOVE will always reside.”
Loveland, Colorado 2025
 
To get this special 2025 collector’s envelope artwork and postmark, package pre-addressed, pre-stamped Valentines in a larger First Class envelope. Send the envelope to Postmaster - Attention Valentines, 446 E. 29th St., Loveland, CO 80538-9998. Once received, Valentines will be removed from the larger envelope and hand-stamped before being re-mailed to intended recipients. 

The official Valentine drop location sponsors include Independent Financial and Elevations Credit Union. Drop off self-addressed, stamped Valentine envelopes these locations, as well as the Chamber of Commerce, Visitor’s Center and The Loveland Post Office (446 E. 29th St. Loveland, CO 80538) & (601 Cleveland Ave Loveland, CO 80537)
The Post Office will be accepting Valentines to be dropped off in the red mailbox displayed in the lobby from January 10-February 10, 2025
 
Elevations members can get free stamps for their Valentines from January 8th to February 10th at our Loveland Branch.
The Loveland branch will have valentine/heart stamps for all members who would like to drop their valentines at the mailbox in the branch (limit 20 per member).
 
Mailing Deadlines:
Important Valentine mailing Deadline Dates:

• January 29, 2025 | International Mail deadline
• February 7, 2025 | Continental U.S deadline
• February 10, 2025 | Colorado deadline (within the state)

 
2025 Collectible Valentine Card
The 2025 Valentine card was designed by Tiffany Villavicencio. The card design features a heart shaped flurry of snowflakes. The card verse was also created by Tiffany Villavicencio.
 
A winter wish this Valentine’s Day,
As snowflakes drift along their way.
Each flake unique, like the love we share,
From The Sweetheart City, showing we care

​Valentine cards can be purchased online at Loveland.org for $12 (which includes the card, printing, processing and postage). All cards purchased through Loveland.org will automatically go through the re-mailing program. 
 
2025 collectible cards may also be purchased in person at the following retailers: Loveland Visitor Center, B Sweet Cupcakes, Olive and Herb, Columbine Drug, Club Loveland, Loveland Good Sam, Barnyard Vet & Pet Supply, Independent Financial, Loveland Museum & Gallery, Adams Bank & Trust, Rowes Flowers, Safeway Downtown, Safeway (Taft/Eisenhower), Safeway (Wilson/Eisenhower), King Soopers (Orchards), King Soopers (Eagle Dr.), Walmart (65th Ave), and Walmart (Denver Ave.)
 
Valentine cards may be dropped off starting January 10, 2025 through February 10, 2025, at any of these 6 locations:

Loveland Chamber/Visitor Center
5400 Stone Creek Circle Suite 200
Monday-Friday: 10:00 am – 3:00 pm

Aims Community College
104 East 4th Street
Monday-Friday: 8:00 am – 5:00 pm

Independent Financial
935 N. Cleveland Ave.
Monday-Friday: 8:30 am – 5:00 pm Saturday: 9:00 am to 12:00 pm

Elevations Credit Union
970 E Eisenhower Blvd
Monday-Friday 8:30 am – 5:30 pm
Saturday: 9:00 am -12:00pm

The HUB Cafe by Fresh Plate
6402 Union Creek Drive
Tuesday-Saturday: 9:00 am-5:00 pm
Sunday: 1:00 pm-5:00 pm

​Barnyard Vet & Pet Supply
806 14th St SW
Monday-Friday 9:00 am – 5:00 pm and Saturday 9:00 am-1:00 pm

​Valentine Season Events & Experiences 
Look up! 408 hearts with love notes will soon be lining the streets of Loveland. The extremely visual display of love in the Sweetheart City are the signature large Valentine hearts providing by Loveland’s Thompson Valley Rotary Club. Hearts are listed online for sale in December and sell out within hours!
 
The Loveland Sweetheart Festival
Feb. 14-15, 2025
Get ready for the Sweetheart Festival 2025 in downtown Loveland, an unforgettable celebration for lovers, families, and friends! Experience the fun Friday, February 14, from 5-9 PM and Saturday, February 15, from 10 AM-8 PM, as 4th Street transforms into a vibrant hub of joy and festivities! Enjoy electrifying live entertainment, live music, and the Loveland Flea Market featuring over 30 amazing vendors. Indulge in delicious beer, wine, sweet treats, and mouthwatering food from our fantastic food trucks! Plus, On 3rd street in the Foundry Plaza don’t miss out on exciting children's activities, the community stage, and our special QR code that unlocks exclusive promotions from the downtown businesses. Bring your loved ones and immerse yourself in the magic of the Sweetheart Festival 2025—you won’t want to miss it! Learn more: https://visitloveland.com/sweetheartfestival/
 
Loveland Lights at Chapungu
January 31st - February 16th SPECIAL LIVE NIGHT on February 8th
Centerra is excited to announce the return of Loveland Lights LIVE! In partnership with the stunning Loveland Lights display at Chapungu Sculpture Park taking place from February 1-16, join us on Saturday, February 8th from 5-8pm for a magical evening under the stars. Enjoy a lively dueling pianos performance, sip on the official Sweetheart beer and wine of 2025, and explore the park, where over 300,000 sparkling lights will set the perfect romantic backdrop. Don’t miss out on this enchanting night! Get more information at https://visitloveland.com/loveland-lights .
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Colorado Eagles Hockey Sweetheart Game
The Colorado Eagles and the City of Loveland are excited to team up for the Sweetheart Game on Wednesday, February 12th vs. the San Joes Barracuda. For the third season in a row the Eagles and Visit Loveland will host the Sweetheart Game and will feature fun for all at Blue Arena in the Sweetheart City. Events to include:

• Fans can enter to win one of 150 “Sweetheart City Packs” via Eagles social media beginning the last week in January to include two (2) tickets to the game and a gift bag from Visit Loveland.
• Red and Pink light up sticks provided by the City of Loveland on Entrance of the game for the first 2500 fans in attendance.
• Stop by the Visit Loveland booth and show which person or player you Love by filing out a “I Love _______” sign.
• Enter to Win a Team signed Jersey
• Fun for the whole family at this marquee game during the Valentines season.

 Valentine Group Wedding
Feb. 14, 2025
Loveland's nineth annual celebration of commitment to love returns, promising an even more enhanced experience for 2025. For those seeking a unique and distinctive wedding affair and an unforgettable venue, the group wedding is the ticket. This year the wedding and vow renewal ceremony takes place at the stunning Sweet Heart Winery & Event Center. The ceremony encompasses music chosen by guests, a personalized ceremony, commemorative photos, gift bags, special wedding cupcakes, a symbolic love lock for Loveland's iconic LOVE or HEART sculptures, and a chance to win a huge gift basket and prizes. Cost is $150 per couple and registration is limited. Loveland’s Valentine’s Day Group Wedding is hosted by BIG DEAL Company, in partnership with the Sweet Heart Winery, Visit Loveland and the Loveland Chamber.
 
2025 Sweetheart Classic 4-miler
Feb. 15, 2025
This is a staple race in the Loveland community. With a race start and awards in Downtown Loveland, it will be right in the center of the action of the Loveland Sweetheart Festival.
Sweetheart Classic 4-miler - Presented by Redemption Church
Race date: Feb 15
Start Time: 9:00 am
Start/Finish Line: West end of 4th Street between Railroad and Garfield
 
LOVE Hot Air Balloon Rides
Feb. 15, 2025
Ride in the FAMOUS “Love Balloon” Valentine’s Weekend in the Sweetheart City!
Date: February 15, 2025
Time: 7:00am-9:00 am
Place: The Ranch Events Complex- 5280 Arena Cir, Loveland, CO 80538
Cost: $25 per person – Cash, Venmo, CC
Restrictions: Waiver required. Minimum age 6. Adults must be in relatively good health (no broken bones, no mobility issues, and no pregnant women).
Disclaimer: No restrooms available onsite. All rides are weather dependent.
Contact: John Bell (970) 300 – 3332 https://lovehotairballoonrides.com/
 

Free Business Promotion at the Valentine's Day Wedding & Vow Renewal Ceremony 2/14 ​

It's a time honored tradition in Loveland - lining the streets with love messages through the Sweetheart holiday season. The Thompson Valley Rotary Club is the owner of this romantic tradition. It has become so popular over the years, that more and more hearts and streets have been added to the program. Even so, it sells out within minutes!

Looking to leave a message for your sweetheart/s this Valentine season? Jump online at 12am on December 1st! 
​https://portal.clubrunner.ca/3528

An entire wedding for only $160?? YES PLEASE!
GET YOUR TICKETS NOW!
2024 brings a once in a lifetime opportunity to get married ON THE ICE at Blue FCU Arena - prior to a Colorado Eagles Hockey Game!
*Registration must be made online in advance
Renew your vows or get married on Valentine's Day in the Sweetheart City - Loveland, CO
Just $160 per couple for all this...

• Custom Wedding & Vow Renewal Ceremony in the Sweetheart City, Loveland CO
• Romantic Ceremony & LIVE Music
• Your Marriage Certificate Signed by the Officiant
• Signature Wedding Cupcakes from B Sweet Cupcakes
• Gift Bag from Participating Northern Colorado Businesses
• Keepsake Photo with Custom Backdrop - Onsite
• Keepsake Lock you can Use to Permanently 'Lock your Love' on the Famous Loveland Sculpture or Heart from Visit Loveland!
• 2 Tickets for Each Couple to Attend the Eagles Hockey Game After Your Ceremony!
• FREE Parking for All Wedding Couples
• Discounted Game Tickets for Your Family (limited number)
• Professional Photographer Photos of the BIG DAY

-PLUS-

Win up to $4,000 in prizes!

• A gift basket of items donated by local businesses!
• 2 CUSTOM Eagles Hockey Jerseys "Bride/Groom" valued at $400, donated by Visit Loveland Colorado
• A trip around the ice during the game in the Colorado Eagles "Fanboni"
• The chance to kick off the game by hitting the STARTING BUZZER (Goal Horn)
• NoCo's Biggest Kiss Photo Opp - (You could be on camera at the start of the 2nd period)
• A 'Honeymoon Suite' at the Eagles Hockey Game for 16 guests (after your ceremony), donated by the Larimer County Commissioners!

​The Loveland Valentine's Day Wedding & Vow Renewal Ceremony - Say "I DO" for the 1st time -- or again and again.
Tickets Available!
https://www.valentinesdayinloveland.com/

Event Q&A
 *Q: What type of ceremony will it be?
A: We will offer a ceremony suitable for everyone, no matter your religion or faith.  The officiant will offer vows that you can repeat to each other. He will also offer a silent moment for any unscripted vows or things you want to say to each other.

Q: How do I know if I'm booked?
A: When you check out from our pay portal, you'll receive an email confirmation.  You'll also receive an email reminder with additional details prior to Valentine's Day.

Q: What do I need to know or bring with me prior to arrival?
A: No need to print a receipt. We will have your name on our list at registration. Wedding couples must bring their County Marriage Certificate and IDs.  Vow Renewal couples just need to bring their IDs.  

Q: What does the ceremony look like for the wedding?
A: The ceremony will be private, for wedding/vow couples only. Additional Eagles tickets can be purchased for family attending. *limited tickets available - first come, first serve

Q: Can I bring my own photographer or videographer?
A: Yes, but you must send their information to BIG DEAL Company. They will need a Press Pass from the Eagles to enter. They will only be able to stay for the ceremony, and must leave before the game.


Q: How long is the ceremony?
A: About 30 minutes.  Keep in mind that you will need extra time before or after the ceremony to take photos, if you wish. You will also need to wait in line post ceremony to collect your marriage certificate or vow renewal certificate.

Q: Do I need to make a dinner reservation ahead of time in Loveland?
A: YES! We highly recommend that if you'd like to dine in Loveland on Valentine's Day after the ceremony, that you make a dinner reservation far in advance. Since we are the Sweetheart City, restaurants get VERY busy over the holiday.

Q: Where can I learn more about what's going on around Loveland during this time?
A: We recommend you visit a couple sites: VisitLovelandCO, the Loveland Downtown District, Loveland Chamber and Loveland Events and Happenings.

Q: What about health and safety?
A: Safety is our priority. Here are some of the ways we are keeping you safe: Contactless ticket purchase: All reservations must be made online in advance. Following the rules: Your planning team follows all local and state regulations and is obsessed with event safety. ADA accessible: The building and wedding are ADA friendly.


Q: What about bad weather?
A: All of our events take place rain, snow, or shine. It could be below zero, or 60 degrees. We never know on Valentine's Day. Dress appropriately.  The event will not be cancelled for weather, and we do not offer refunds.  

Q: For attire, do we have to be formal? Do I need ice skates?
A: No, you can wear whatever you feel comfortable in. Please dress for the weather. There will be red carpets on the ice for you to safely walk on.
​
​Q: Can I bring friends/family members who aren't participating?
A: Additional tickets can be purchased for family to witness your ceremony and attend the hockey game. *limited tickets available - first come, first serve.

Q: What if my guests don't want to attend the Eagles Hockey game?
A: They do not have to stay. However, all guests must have a ticket to enter the building. For safety and security reasons - all guests need a ticket at the door. The Colorado Eagles have offered a very generous discount of $22 per ticket for guests.


Q: Where is check-in?
A: The address for check-in is Blue Arena - Eagles Hockey 5290 Arena Cir, Loveland, CO 80538
Check-in is at 2:30pm on 2/14. The ceremony will begin at 4pm.
Once you enter the building, you will proceed to the Bud Light Balcony.

Q: What will we and our guests do between the ceremony and the game?
A: Your ceremony is at 4pm and will go until about 4:30pm. Post ceremony, there will be photo opportunities on the ice and around the arena. We will have a photographer available, and you can take your own - or have a family member take photos of you as well. Your guests will be allowed to visit with you on the VooDoo Ranger Lounge (balcony) prior to the game. After the ceremony, you will receive your gift bag and signed marriage certificate or vow renewal certificate. There will be a photo booth available for wedding couples to capture fun photos in. Finally, there will be a cash bar available for all, and concessions open for pre-game snacks!


Q: Where is the ceremony site located? Where do I park?
A: The ceremony is ON THE ICE at the Blue Arena, prior to the Sweetheart Eagles Hockey Game! Your ticket includes an Eagles Hockey Game ticket - one per person. Wedding couples will also be emailed a link for their FREE parking pass - you must fill this out to receive the paid parking.
You park in the general parking lot at the arena and enter through the main doors.
Guests of the wedding couples will need to pay for their own parking.

​

About the Loveland, Colo. Valentine Program ​

Valentine Re-Mailing Program     
Loveland, Colo., also known as the ‘Sweetheart City,’ has been doing the Valentine Re-Mailing Program for 78 years. 
Each year, the city and its volunteers lovingly hand stamp and re-mail valentines from all 50 states and more than 110 countries. Many of the ‘Sweetheart City’s’ residents are thrilled about the program, so much so that there is a waiting list of volunteers to stamp and re-mail valentines. Loveland’s Re-Mailing Program has grown to be the largest program of its kind.

History
According to Gwen Masche, daughter of stamp collector and history buff Count Masche, Elmer Ivers, Loveland Postmaster in the 1940s and ‘50s, Harold Dunning, Rome Dietrich and others from the Loveland Stamp Club came up with an idea of a Re-mailing Program as a stamp collection oddity, rather than a Sweetheart angle. The club tried to promote the program for a couple of years but realized they needed someone with more marketing abilities. Ted Thompson, who managed Loveland’s Rialto Theater and served as president of the Loveland Chamber of Commerce in addition to his remarkable marketing skills, was asked to help. Ted realized that Loveland, Colo. had a unique opportunity to share a little love and friendship with the people of the USA, and indeed, the world through the Valentine Re-mailing Program.

The program gained nationwide exposure when Guy Lombardo was designated honorary mayor of Loveland on Feb. 14, 1950. Lombardo’s orchestra, The Royal Canadians, had recorded the song, “There’s a Lovely Lake in Loveland” and featured the song during the program. 

As Forrest S. Knox declared in a letter to the Loveland Daily Reporter-Herald dated Feb. 8, 2001, “They could not have found a better person to shepherd their valentine activity. He and Mabel, even though it was not their idea, were responsible for the success of the Re-mailing Program. They did a superb job of managing the program for the rest of their lives.” Now, in its 75th year, the program is growing every year.

Loveland’s “Valentine Sweethearts,” as they are affectionately referred, Ted and Mabel Thompson have since passed away and the Loveland community feels their absence. To commemorate their vision and love of Loveland, their memory lives on through this annual program and the people of Loveland. A bronze relief of the Thompsons is featured in Thompson Park in Downtown Loveland.

Today, the Loveland Chamber of Commerce continues to operate the program, in partnership with the Loveland post office by creating the special postmark annually.

Loveland Chamber of Commerce
5400 Stone Creek Cir Suite 200, Loveland, CO 80538
(970) 667-6311
Loveland.org

​

Love Lock Opportunities in Loveland, Colorado
Love locks have gained attention around the world from being placed on bridges and public places in Paris, on New York’s Brooklyn Bridge, Cologne’s Hohenzollern Bridge and more. Loveland’s love lock sculptures are a chance to give the love lock tradition new life through art and sculpture and eliminating the risk to public places. These sculptures are intended for love locks, where the locks are part of the artistic story in the nation’s Sweetheart City, Loveland, Colorado. 

Lock Your Love in the Nation’s Sweetheart City
Visitors can experience two love lock sculptures in Loveland, Colorado. 

Launched January 2020: Loveland’s Second Love Lock Sculpture
Loveland has unveiled its second love lock sculpture, which is one of the largest love lock sculpture in Colorado and in the U.S. The sculpture will sit in the Foundry Plaza downtown for six weeks, through the Sweetheart Festival Feb. 14-15, before moving to its permanent location along the south shore of Lake Loveland near the American flag and Statue of Liberty sculpture. The 12-foot-3-inch-tall, 14-foot-3-inch-wide steel sculpture is a simple, heart design created and constructed right in Loveland by Doug Rutledge, Beatty Construction Services and Loveland Ready Mix Concrete. 

Loveland’s First Lovelock Sculpture - the largest in Colorado
This 24,000 lbs, 10-foot-tall, 30-foot-wide steel sculpture is made up of four sculpted letters L, O, V, E and includes heart cutouts and places for love locks on the back. It was unveiled in 2019.  It is anchored at the Loveland Visitors Center and visible from US 34 welcoming visitors to Loveland, encouraging them to come and see it and learn more about what to do in Loveland. Since its unveiling, the sculpture has hundreds of locks on it - from visitors, locals, those who have lost love, those celebrating love and more. It was designed by local sculptor Doug Rutledge, constructed locally by Beatty Construction Services and Loveland Ready Mix Concrete poured the concrete for the bases. Doug and Jeff also worked together on the Equinox sculpture with the horses at I-25 and US34. 

How to get a love lock or participate
Love locks sell for $20 at the Loveland Visitors Center, or visitors can bring their own. Locks will also be for purchase during the Sweetheart Festival in the 4th Street Gallery. The love locks can be customized with a paint pen or hand carving to include names and dates of those locking their love. 

About the love lock tradition
Love locks are a symbol of love and commitment that has been inspired by an ancient custom, which is believed to have originated in China – where lovers lock a padlock on a chain or gate and then throw away the key, symbolically locking their love forever.

Link for more information: https://www.visitlovelandco.org/lovelock/

​

Thank you to our partners at Visit Loveland and the Colorado Eagles for supporting LOVE this Valentine's Day!

​Celebrating love on the radio today! Thank you Pirate Radio 93.5 FM for hosting Todd Harding and My Big Day LLC to promote Loveland Valentine's Day Wedding & Vow Renewal Ceremony 2023 and the Loveland Sweetheart Festival !
Say I Do on February 14th at Budweiser Events Center with the Colorado Eagles !